Runners Need Run Club with adidas
As part of adidas’ #WHYIRUNLDN campaign, we teamed up with adidas and Runners Need to celebrate the launch of their run clubs with a one-off experience that pushed technical running to the limit.
We challenged people to take part in an urban triathlon: a gruelling Spin, some hardcore HIIT and a 3km night run across London – where our runners hit the ground with Olympic triathletes the Brownlee brothers.
Selling out in just 2 hours, the adidas Boost #URBANATHLON gave everyone a chance to trial the latest adidas Boost technology in an urban environment while learning from the best in the game.
For more information contact Chris Cook
Copyright © 2016 adidas International Trading B.V. All rights reserved.